Missions
01
Define and manage the ticketing strategy for sporting events
02
Oversee online sales platforms and physical ticket offices
03
Analyze attendance data to optimize pricing policies
04
Coordinate access control and reception operations on match days
05
Develop commercial offers (season tickets, packages, group rates)
Career evolution
Commercial director of a professional sports club
Fan experience and hospitality manager
Ticketing strategy consultant for major events
Director of event operations
Job outlook
Rapidly growing market with the digitalization of sports ticketing
Increased demand for profiles skilled in yield management and data analytics
Opportunities linked to major events (World Cup, Olympic Games)
Career progression toward strategic roles in sports marketing
Skills
Proficiency in ticketing software and access control systemsData analysis and yield management skillsCommercial acumen and knowledge of sports marketingRigor in financial management and fraud preventionAbility to manage teams during high-attendance events
Education
Bachelor's or Master's in Sports Management, Business School with sports specialization, or Diploma in Marketing
Training in business, marketing, or sports management is recommended. Experience in ticket sales or event management is an advantage. Proficiency in CRM tools and ticketing platforms (Ticketmaster, Weezevent) is essential.
Workplaces
Professional sports clubs (football, rugby, basketball)
Sports event organizers (federations, committees)
Ticketing and access control companies
Stadiums and sports venues
Salary
2,200€/mois4,500€/mois
+10 XP

